No matter what business you are running, it is a fact that corporate or business finance is one of the most important inevitable functions. Efficient financial processes and management is crucial for sustenance and success because it involves the management of financial activities and financial resources of the organization. Hence, the importance of finance in business cannot be understated and generally, a team of accounting and finance professionals, who are part of the finance department, handle this aspect. Even if you are not a finance professional, you can take several courses that are available online and can provide you with a nuanced understanding of advance concepts in areas of finance and accounting.
Moreover, this is also an excellent way of keeping abreast with the latest trends in finance in business, learning any new mechanisms and staying updated with any new legislation. While there is no denying that the central needs of a business revolve around a great product and a strong vision, it is simply not possible ignore the role of finance in business as well as its efficient management. There are three main sources of funding that a business has, which are investor finances like the owner, partner’s or even of venture capitalists, revenues from business operations and loans from financial organizations or individuals.
The importance of finance in business cannot be denied because business needs it for daily operations and for meeting essential expenses and payments. Expenses can be long-term like purchasing assets or can also be short-term like making payroll payments. None of these are possible without finance and operations can come to a halt if a business runs out of finance. Here are just some of the ways finance in business is of the utmost importance:
You have probably heard that money is essential for making more money and this is exactly why finance in business can play a crucial role in its success. You need to have capital investment in order to start the activities and operations of a business. Seed capital is a must if you want your ideas to materialize in the form of products and sales, perform product testing, lay the groundwork for sales and implement marketing tactics etc. There are different ways of introducing finance in business and one can decide whether to go for debt or equity finance.
Without proper management of finance in business, it would be simply impossible to achieve any of the short-term or long-term goals that have been laid out. If finances are inefficiently managed, it could lead to liquidity shortages. Funds are needed for growing the business, market competition, for keeping the business operational and also for maintaining your customer base. In case your finances do become restricted, it is essential to hedge your risks that can have a negative impact on the accumulation of required business funds. This can be done through effective internal controls and adequate insurance coverage. You can protect finance in business by obtaining insurance for liabilities, accidents and business vehicles.
If you don’t have the essential finance that’s needed for covering short-term expenses, your working capital management will be jeopardized and your business might even come to a halt. Creditors can ask for payment for items that have been delivered to the business at any time. If you fail to meet these demands, it can lead to damaged business relations or shortages in inventory. You can inject finance in business through short-term sources such as advance receipts or cash sales and you need to have effective discount and debt management policies to make this possible. You can forecast the outflow of money by preparing cash budgets and this can be used for managing finance in business by ensuring you have enough to meet the outflows.
Every business has long-term goals as well such as purchasing assets and that can be achieved when you have long-term sources of adding finance in business. Depending on short-term sources alone can lead to a finance shortage for any long-term projects in the works, thereby stalling them. Bank loans or business savings are some long-term sources that can be used for continuing your long-term projects. Relying on short-term finances is not feasible for funding expenses of such magnitude and it can also have an adverse impact on activities in the short-term. Use proper planning and tools like capital budgeting to time when such long-term expenses incur so you have enough finance in business to deal with them.
Achieving financial goals
Every business owner or entrepreneur has a vision for their business and this vision is manipulated frequently by prioritizing and managing the use of financial resources. Your financial anticipations and objectives will shape up how you spend your funds. For instance, you may have the immediate goal of boosting your sales by offering discounts. Likewise, a business may also have a long-term goal of expanding their manufacturing capacity in order to enjoy lower average costs in the future. The source you are using for putting finance in business is what’s important here.
If you are using loans for conducting your operations, you need to think about the interest and principal amount that has to be paid. Similarly, if you have gotten money from investors, your key objective should be to give them a good return.
New markets and products
Another reason why finance in business is important is because without finance and proper management, even an established business will not be able to venture into new markets or develop and test new products and solutions. Not only is finance required for testing and research, but finance in business is also crucial for the purpose of advertising and marketing.
Finance in business can also play a vital role in helping every business in tackling the business cycles that are known to occur. Every business needs an effective financial plan to deal with growth, recession, renewal, depression and boom if it wishes to survive and prosper in the long run.